In November 2021, we unveiled Nissan Ambition 2030, our long-term vision for empowering mobility and beyond for a cleaner, safer and more inclusive world.
Nissan Ambition 2030 guides how we will deliver superior value by empowering journeys and society through exciting, electrified vehicles and technological innovations.
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As a pioneer in electric vehicles, Nissan has democratized EVs and invested in building charging infrastructure and energy management.
We will continue to accelerate electrification and technological innovation to provide a variety of exciting cars.
Nissan intends to increase its electrification sales mix to provide customers with a variety of exciting cars and experiences.
Nissan aims to launch EVs with its proprietary all-solid-state batteries (ASSB) by fiscal year 2028 to contribute to the full-scale democratization of EVs.
Introduce EVs across segments including large vehicles
Make EVs more efficient and accessible
Achieve cost parity between EVs and gasoline vehicles
We are providing advanced autonomous vehicle technologies to achieve our ultimate goal of zero fatalities.
To meet the transportation needs of different markets, Nissan will collaborate with the most suitable partners to introduce new services for more efficient mobility in cities, as well as more sustainable mobility in rural areas.
Expand ProPILOT technology to over 2.5 million Nissan and INFINITI vehicles
Incorporate next-generation LIDAR systems on virtually every new model
Easy Ride (Japan)
Field tests in Namie Town (Japan)
Joint research with NASA (U.S.)
Partnership with UK Transport Research Laboratory
Partnership with WeRide (China)
Nissan is committed to building a comprehensive EV ecosystem. We aim to make EVs truly sustainable through a battery-centered cycle.
Nissan will expand its unique EV Hub concept, EV36Zero, from the U.K. to core markets including Japan, China and the U.S. EV36Zero is a fully integrated manufacturing and service ecosystem connecting mobility and energy management with the aim of achieving carbon neutrality.
Ensuring vehicle batteries remain sustainable will also continue to be a priority for Nissan based on its decade of repurposing and recycling expertise with 4R Energy in Japan. We intend to expand our facilities with new locations in Europe.
Our infrastructure will support a circular economy in energy management, and we aim to fully commercialize our vehicle-to-everything and home-battery systems in the mid-2020s.