Innovation
Leading through innovative
technology and design
Imagine a new driving experience where you're connected to the world
around you and cars learn from one another. You have greater confidence
thanks to technology that makes your life easier, like self-parking.
The future is closer than you think.
Leading through innovative
technology and design
Imagine a new driving experience where you're connected to the world around you and cars learn from one another. You have greater confidence thanks to technology that makes your life easier, like self-parking. The future is closer than you think.
Electrification
A pioneer in electric vehicles, Nissan has not only made them affordable but also more practical by investing in charging infrastructure and energy management.
We'll continue to offer a variety of exciting EVs by accelerating electrification and technological innovation.
Advanced Driver Assistance Systems (ADAS) & autonomous driving
Through the development of advanced driver-assistance technologies, we aim to diversify transportation and ultimately aim to reduce the number of deaths in avoidable accidents involving Nissan vehicles to virtually zero.
Mobility Service & Connected Technology
Nissan is advancing initiatives that utilize mobility to realize a sustainable society. We'll continue to provide services that connect vehicles with people and society.
Design
Nissan’s designs turn our vision of enriching people’s lives into reality.
Related Activities
Introducing various Nissan initiatives related to Innovation.