2023-present

Max-Out, Surf-Out, and Hang-Out

The Nissan "hyper" series of EV concept vehicles

Nissan Ambition 2030, our long-term vision, ushered in a series of EV concepts. Each vehicle aimed to elevate customers' journeys and become spaces for friends or a place to relax. For the Japan Mobility Show 2023 Nissan went even further, unveiling five “hyper” EV concept vehicles. At Auto China 2024 under the theme of “A new Nissan for a new era in China,” Nissan unveiled four new energy vehicle (NEV) concepts.

2023

February

Max-Out concept

The Max-Out concept is a design exploration in "being one with the car." It's a two-seat convertible designed to provide a liberating sense of openness while offering an enhanced, dynamic driving experience.

Max-Out concept

Max-Out concept


Surf-Out concept

The Nissan Surf-Out concept aims to provide a smooth ride regardless of the terrain, letting customers go anywhere in comfort and with confidence.

Surf-Out concept

Surf-Out concept


Hang-Out concept

Designed to provide a new way of spending time on the move, the Hang-Out concept has a completely flat floor that extends from the front to the back - breaking conventional wisdom about interior layout.

Hang-Out concept

Hang-Out concept

April

Arizon concept

With an impressive exterior design and a richly appointed cabin that exudes a warm, high-tech glow, the Arizon concept is designed to serve as a multifunctional partner for China's drivers.

Arizon concept

Arizon concept

June

Nissan global EV sales surpass 1-million-unit milestone

October

Nissan Hyper Urban

One of five EV concept vehicles shown at the Japan Mobility Show 2023, the Nissan Hyper Urban’s styling perfectly complements the sophisticated tastes of its target users — professionals who prioritize environmental sustainability.

Nissan Hyper Urban

Nissan Hyper Urban


Nissan Hyper Adventure

An EV concept outfitted for eco-minded outdoor travelers, the Nissan Hyper Adventure has V2X technology that can sustain electricity needs anytime and anywhere.

Nissan Hyper Adventure

Nissan Hyper Adventure


Nissan Hyper Tourer

This concept is the future of premium mobility. Geared toward individuals who appreciate the finer things in life and enjoy the company of friends and associates, whether on a road trip or business outing.

Nissan Hyper Tourer

Nissan Hyper Tourer


Nissan Hyper Punk

Designed for content creators and artists, the Nissan Hyper Punk offers seamless connections between the virtual/physical and the inside/outside worlds, inspiring self-expression in all worlds.

Nissan Hyper Punk

Nissan Hyper Punk


Nissan Hyper Force

The all-electric, high-performance Nissan Hyper Force concept is designed for racing enthusiasts and gamers who crave the adrenaline rush of the racetrack but are also eco-conscious.

Nissan Hyper Force

Nissan Hyper Force

2024

April

Nissan Epoch Concept

The Nissan Epoch Concept is an EV sedan for urban and suburban go-getters who wish to enhance their lifestyles with design and technologies. The concept has an AI-expanded Internet of Things, and its virtual personal assistant makes life easier and more comfortable through communication that recognizes emotions.

Nissan Epoch Concept

Nissan Epoch Concept


Nissan Epic Concept

The Nissan Epic Concept is an EV SUV perfectly suited for adventurous city couples who explore on weekends, with autonomous driving for both the city and on highways. The vehicle can function as a mobile power source, with electricity to power equipment, campsites or parties. Meanwhile, its on-board technologies support and create a relaxing atmosphere.

Nissan Epic Concept

Nissan Epic Concept