INFINITI motor show booth at Shanghai motor show 2021

Origami has been around for centuries, but it is only starting to unlock its potential to change the world as we know it.
Based on the brand's basic philosophy of "combining tradition and innovation," INFINITI took on the challenge of applying this technique to show booth architecture.
We succeeded in creating a large but lightweight and extendable object using fiberglass-reinforced with the triaxial weaving technique used for bamboo baskets and combining it with the origami technique.
It is easily disassembled, transported, and reassembled to tour motor shows worldwide.
It is a great proof point of how traditional methods accelerate modern technology.