Customer-centric quality initiatives
We continuously strive to develop quality products and services. We value customer feedback, and use it to better address customer needs for a satisfying experience and lasting brand trust.
Nissan aims to earn customer trust by prioritizing the delivery of quality products, technology and services at every stage of development, manufacturing, logistics and sales, and after-sales service.
If expectations are not met during the customer experience, we actively listen and action on feedback to enact positive change in our processes and customer journey.
Enhancing through customer feedback
Our teams worldwide embrace a customer-centric perspective through a variety of activities, training sessions and engaging with direct customer feedback to ensure we are fostering this mindset.
Our passion for quality
Whether a new vehicle, game-changing technology or innovative services that enhance the customer journey; the common thread in what we do is rooted in our passion to continuously elevate quality experiences.
Recognition of quality
As a result of ongoing efforts to develop and deliver quality experiences and praise from our customers, Nissan continues to garner recognition worldwide for our efforts.
Improving Product Quality
Improving Nissan’s sales and service quality
Another Quality Story
Another Quality Story Ⅱ