1960s

Datsun Bluebird 510

This decade saw Japan's road network undergo rapid development in preparation for the 1964 Tokyo Olympic Games and the 1970 World Expo in Osaka, with new expressways opening. Automakers released mass-market models in rapid succession to popularize private car ownership. In particular, the Datsun Sunny 1000 — a sedan launched by Nissan in 1966 — opened the door in earnest to a new era of private car ownership. An innovative product ahead of its time, the Sunny became a social phenomenon.

The first Japanese Grand Prix car race was held at the Suzuka Circuit in 1963. This triggered increased interest in sports cars and spurred on competition for higher performance automobiles.

Nissan's new Datsun Fairlady and the Prince Skyline GT were notable high-performance cars in the mid-1960s.

As part of an industry reorganization by the Ministry of International Trade and Industry, Prince Motors — which excelled in technological development — merged with Nissan in 1966. The move not only brought the Skyline and Gloria into Nissan's lineup but allowed it to hone its strengths in product planning and development. From that time on, Nissan’s technological prowess became well known and respected.

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1960

January	▪	Datsun Fairlady SPL212 (for export only) Datsun Fairlady SPL212 (for export only)
March	▪	Echo Model GC140 The technological cooperation agreement with Austin Motor expires.
April	▪	Caball Model C140 Cedric Model 30 Junior Model B140 Cedric Model 30
June	▪	Nissan wins the 10th Annual Deming Prize for excellence in industrial engineering.
September	▪	Nissan Motor Corporation in U.S.A. is established.
October	▪	Patrol Model 60 Datsun Cablight Model A120 Patrol Model 60
-	▪	Prince Light Coach Model BQVH-2

1961

August	▪	Datsun Truck Model 320 Datsun Truck Model 320
September	▪	Nissan Mexicana, S.A. de C.V. is established. (Production begins in July 1966.)

1962

January	▪	Junior Model 40
February	▪	Cedric Special Model 50
March	▪	Construction of the Oppama Plant is completed. (Partial operations begin in October 1961.)
August	▪	Prince Miller Model T430
September	▪	Prince Gloria Model S40 Prince Gloria Model S40
October	▪	Datsun Fairlady Model SP310 Datsun Fairlady Model SP310

1963

March	▪	Prince Clipper Model T631
September	▪	Datsun Bluebird Model 410 Datsun Bluebird Model 410
October	▪	Prince Light Coach Model B632
November	▪	Prince Skyline Model S50 Prince Skyline Model S50

1964

March	▪	Datsun Cablight Model A220
September	▪	Prince Homer Model T640

1965

April	▪	Silvia Model CSP311
May	▪	Datsun Truck Model 520 Construction of the Zama Plant is completed. (Partial operations begin in December 1964.) Datsun Truck Model 520
August	▪	Prince Homy Model B640
October	▪	President Model 150 Cedric Model 130 Cedric Model 130

1966

April

▪

Datsun Sunny Model B10

May

▪

Nissan Motor Co. (Australia) Pty. Ltd. is established.

August

▪

Echo Model GC240
Caball Model C240

Nissan merges with Prince Motors, Ltd. of Japan; the Murayama Plant is acquired by Nissan.

1967

February	▪	Datsun Sunny Truck Model B20
April	▪	Gloria Model A30 Gloria Model A30
July	▪	Construction of the Honmoku Wharf is completed.
August	▪	Datsun Bluebird Model 510 Datsun Bluebird Model 510
-	▪	Prince Miller Model T446

1968

January	▪	Headquarters operations are moved to the Company's new building in the Ginza area of Tokyo.
April	▪	Laurel Model C30 Laurel Model C30
July	▪	Skyline Model C10 Skyline Model C10
October	▪	Datsun Cabstar Model A320 A business cooperation agreement is concluded with Fuji Heavy Industries, Ltd.

1969

February	▪	Skyline 2000GT-R Model C10 ↳ World-first: Four-valve DOHC in a mass-produced vehicle Skyline 2000GT-R Model C10
June	▪	Truck Model 780
August	▪	Datsun Sunny Cab Model C20
October	▪	Fairlady Z Model S30 Fairlady Z Model S30
November	▪	Cumulative exports surpass 1,000,000 units.

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