Post-3/11 Support Activities

We express out sympathy to earthquake victims and truly hope that the area devastated by the earthquake will be reconstructed as soon as possible.
More than ever, Nissan and its employees are united in coping with this situation, to contribute to the swift recovery of the devastated area.

Please watch the video about our support activities, with interviews of people engaged in recovery work in Fukushima.

Nissan has worked to fulfill the dreams of many children in disaster areas, helping them regain their smiles, and grow into adults who can take responsibility for the future of their communities.

Leveraging our strength as a car company, Nissan supports various programs through vehicle donations.

On the day of the earthquake, March 11, Nissan made the decision to provide immediate donations to support initial emergency assistance activities by NGO members of the Japan Platform organization.

During this initial stage, Nissan made the following contributions:

• NGOs in the Japan Platform organization: 30 million yen
• Reconstruction funds, Iwaki City, Fukushima Prefecture: 10 million yen
• Employee donations to the Japanese Red Cross Society were matched by Nissan for a total of approximately 63 million yen
• Designated fund of the Japanese Red Cross Society: 59 million yen

Further donations were received from many employees who conducted fundraising activities at domestic affiliates, overseas operating companies and at our alliance partner Renault.

There were also many messages of encouragement sent to disaster areas, including large cards signed by groups and 1,000 origami cranes from overseas locations.

Donations came not only from inside the company, but were also made by many visitors to the Nissan HQ Gallery in Yokohama City, Kanagawa Prefecture. Nissan also set up donation boxes at dealerships nationwide, and many customers entrusted us with these contributions.

The full amount collected at all these locations was donated to the Japanese Red Cross Society.

We believe that it is important for employees to participate in the reconstruction of disaster areas, so we have organized volunteer activities every year. Since 2011, approximately 1,300 Nissan employees have volunteered.

Nissan supports the mission of disaster relief in many other ways.