Innovation

Leading through innovative
technology and design

Imagine a new driving experience where you're connected to the world
around you and cars learn from one another. You have greater confidence
thanks to technology that makes your life easier, like self-parking.
The future is closer than you think.

Leading through innovative
technology and design

Imagine a new driving experience where you're connected to the world around you and cars learn from one another. You have greater confidence thanks to technology that makes your life easier, like self-parking. The future is closer than you think.

Electrification

A pioneer in electric vehicles, Nissan has not only made them affordable but also more practical by investing in charging infrastructure and energy management.
We'll continue to offer a variety of exciting EVs by accelerating electrification and technological innovation.

Advanced Driver Assistance Systems (ADAS) & autonomous driving

Through the development of advanced driver-assistance technologies, we aim to diversify transportation and ultimately aim to reduce the number of deaths in avoidable accidents involving Nissan vehicles to virtually zero.

Mobility Service & Connected Technology

Nissan is advancing initiatives that utilize mobility to realize a sustainable society. We'll continue to provide services that connect vehicles with people and society.

Design

Nissan’s designs turn our vision of enriching people’s lives into reality.

Related Activities

Introducing various Nissan initiatives related to Innovation.

Formula E

Innovation Formula E

2023/12/12 Soaring eagles, sail boats and sculpture: INFINITI designers divulge inspiration behind Vision Qe concept

2023/08/09 Making long drives a breeze: ProPILOT Assist 2.0

2023/2/23 Nissan e-4ORCE: Pawfect for a drive with your furry friends

2023/2/8 Nissan works to power V2X bi-directional charging across the globe

Latest events

Japan Mobility Show 2023

2023/10/03Japan Mobility Show 2023Electrifying Excitement

2023/02/02Nissan Futures showcases innovations in sustainable mobility

2022/04/25New driver-assistance technology aims to dramatically enhance collision avoidance

2022/03/17e-4ORCE radio-controlled car tackles drivability challenge

2021/11/29Nissan Futures 2022 - explore concept cars embodying the future of electrification -

2020/07/15All-new Nissan Ariya electric crossover

Related site

Nissan Monozukuri

Nissan Technical Review