QUALITY INITIATIVES

To become the top level in the area of quality from the customers' perspective.

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The specific initiatives

Product Quality

Sales and Service Quality

Basic policy

Nissan aims to earn its customers’ trust by addressing quality as a companywide issue. This means providing top-level quality to customers at every stage, from the planning of new vehicles through development, manufacturing, logistics and sales to aftersales service.
Quality reflects how successfully Nissan interacts with its customers. In order to provide the value that customers expect and respond rapidly if they are not satisfied, we listen to all feedback and put what we learn to use in measures to improve quality at every stage, from product design and development to aftersales service.

Related information:

SUSTAINABILITY REPORT 2021: PRODUCT SAFETY AND QUALITY

Another Quality Story

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Another Quality Story ?

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