Four Key Domains

  • Research with an Eye on the Trends That Will Impact the Automotive Future


    The mission of the Nissan Research Center is to create new values to contribute to the mobility society of the future. To achieve this, we focus on four societal trends: the electrification of mobility, the aging of society, the formation of new information services and the urbanization of populations. We believe it is important to discover new values in the research domains corresponding to these trends and offer them to the world so that automobiles can continue contributing to the society of the future.

  • 1 A Potential Solution for Resource and Environmental Issues Away from fossil fuels, exhaust and noise. Toward cleaner cars.


    In the modern age humanity faces issues related to limited resources and the environment—issues with close relevance to cars. We believe that achieving a world where all vehicles run on electricity generated by renewable energy is a way to take cars out of this equation. Our research aims to make it possible to avoid risk factors now associated with cars—fossil fuels, exhaust gases and noise-and to realize zero-emission mobility. Clean electric vehicles are the perfect match for the quiet, beautiful communities we hope to see tomorrow.

  • 2 Aging Automating the Driving Experience For Pleasant, Safe Mobility for All Practical, safe systems to help support the pleasure of driving.


    In societies with rapidly graying populations, it is important not to forget that equality is a vital factor for all generations, old and young, to live together harmoniously. We believe that the fun of going out shopping, for instance, is something all people have the right to experience. Driving support systems that allow swift, accurate judgments of and responses to a situation are an effective means of maintaining a stress-free environment with safety for drivers and pedestrians alike. Practical driving automation with the goal of improving society's efficiency can help to give people more mental space to relax and rediscover the excitement of taking trips outside their homes.

  • 3 Info-Services A Comprehensive Grasp of Data For Services Connecting All Our Transportation Using the information people want and need to create tomorrow's mobility today.


    Our mobility options extend to cars, trains, buses and much more. We propose a new experience: information systems with foresight and understanding to offer helpful suggestions. On one day: “The roads are closed for today's marathon, so you might want to avoid the city center and take public transport instead.” On another: “The weather forecast calls for clear skies all day, and the roads are clear. Why not take the car?” Information systems like these represent new services that meet our needs like nothing before. A society with smooth, reliable mobility for each individual is one that will grow more pleasant for all.

  • 4 Urbanization Building More Efficient Mobility and Economies With the Traffic Systems of Tomorrow Doing away with urban road congestion to enable seamless travel and energy efficiency.


    Car travel has traditionally involved constant stop-and-go movement. Drivers themselves must decide how fast or slow to go and stop their own vehicles to maintain order and safety on the roads. But the act of stopping is a barrier to truly efficient mobility. Consider the fish in the ocean, which swim in an orderly fashion, without stopping, along safe routes that do not intersect one another. We aim to create traffic systems that will let automobiles travel in this way—forming “schools,” breaking off on their own courses—at the speed they desire.

  • Top
  • Trend 1 Electrification
  • Trend 2 Aging
  • Trend 3 Info-Services
  • Trend 4 Urbanization