January 13, 2014

Infiniti reveals Formula One-inspired Q50 Eau Rouge in Detroit

Detroit / Hong Kong – Infiniti today revealed the Q50 Eau Rouge, a design vision of a high-performance variant of the Infiniti Q50 premium sports sedan, which draws inspiration from Formula One.

The muscular concept vehicle, which premiered at the North American International Auto Show, is a seductive glimpse of Infiniti's design prowess in sports orientated vehicles, offered to gauge public and media reaction.

The Infiniti Q50 Eau Rouge features bespoke carbon fibre bodywork, Formula One-inspired aerodynamics, a premium cockpit and a powerfully hunkered stance.

“Performance is a key ingredient of Infiniti vehicles such as the Q50 sports sedan. Our involvement in Formula One provides inspiration and excellence to our designers and engineers," said Johan de Nysschen, President of Infiniti Motor Company Limited. “Q50 Eau Rouge hints at a design language that we could extend to potential future performance models. If Infiniti decided to build a limited series of this vehicle, it would likely feature a power output of more than 500hp."

Infiniti Q50 Eau Rouge highlights include deep and detailed carbon fibre front splitter, rear diffuser and side sill skirts; carbon fibre roof and door mirror casings; 20-inch lightweight forged alloy wheels and a dual-exit exhaust sports system below a large integrated rear spoiler.

Q50 Eau Rouge's wheel arches are 20mm wider than standard and a unique combination of layers along with a tinted clear coat has been applied to add depth to the red paint color.

The concept's interior features matching carbon fibre door and center console panes, and a high-grip sports steering wheel with Formula One-style paddle-shifters.

About Infiniti:
Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in approximately 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan and the United States. Production in China and Europe will start soon along with the expansion of the brand's portfolio.

As the Title Partner and Vehicle Performance Partner of Infiniti Red Bull Racing, Infiniti has a far-reaching technical collaboration with the Formula One team, and Sebastian Vettel, its four-time World Champion driver, serves as Infiniti's Director of Performance.

More information about Infiniti, its Total Ownership Experience® and its industry leading technologies can be found at www.infiniti.com. For the latest news on Infiniti in Formula One, visit www.infiniti-gp.com, www.youtube.com/InfinitiGP or follow on Twitter @InfinitiGP.

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