Nissan's stance for the earth and future generations
“Sincere Eco-Innovator”
- Sincere
- Aggressively address environmental issues to reduce realworld environmental impact
- Eco-Innovator
- Contribute to the development of a sustainable mobile society by providing innovative products for the customer
To achieve “symbiosis of people, vehicles and nature,” we have been doing our utmost to reduce carbon dioxide (CO2) emissions and resolve other environmental challenges. We will continue to act in good faith for the earth and future generations, and strive to protect our global environment.
Nissan's “ultimate goal”
Nissan's products are automobiles, which are made using many environmental resources and run on gasoline or other fossil fuels. As a global automobile manufacturer, we have set an ultimate goal of managing the environmental impact generated by our corporate activities, customer use of Nissan vehicles, and the company's use of resources on a level that is within nature's capacity to absorb. Our aim is to minimize the impact on the earth from Nissan's business.
We have established three key issues that will be crucial in moving us steadily toward our ultimate goal.
Three key issues to achieve our ultimate goal
Environmental activities
Nissan is making a range of efforts in working toward its ultimate goal.
Please refer to the following for details.
- Activities in Products: The array of environmental technologies incorporated in a single vehicle
- Activities at Plants: Building high performance vehicles while reducing environmental impact
- Activities at Dealers and Company Offices: Environmental awareness in every aspect of our business activities
- Working with Society: Cooperation with people, government, and other industries while looking ahead to mobile society as a whole
