The Nissan Green Program was implemented as a means of achieving the company's environmental philosophy: Symbiosis of People, Vehicles and Nature. The program promotes activities not only in development and manufacturing departments associated with the production of automobiles, but also in sales, service, and all other departments company-wide. In specific terms, this program ensures that environmental action plans are formulated, that targets and aims relating to business activities and associated indirectly with the environment are set for mid-term, long-term, and yearly periods, and that every possible effort is made to achieve sustainable improvement.
Nissan Green Program 2016
We announced our new six-year environmental action plan, Nissan Green Program (NGP2016) on Oct. 24, 2011.
Rising population and developing economies mainly in emerging markets arouse concerns about energy / resource supply, price hike, and environmental impact rise. NGP2016 focuses on reducing environmental impact of corporate activities and pursuing harmony between resource consumption and ecology by promoting and widening the application of green technologies that were developed in NGP2010, our previous environmental action plan, and contributing to recycling-based society.
Also, NGP2016 is one of the critical strategies that supports Nissan Power 88, a midterm plan that was unveiled this June.
Progress Achieved in the Nissan Green Program 2016
On December 12, 2012, Nissan announced the progress it has achieved to date toward the goals of NGP2016, including the key actions of "Zero-emission vehicle penetration", "Fuel efficient vehicle expansion", "Corporate carbon footprint minimization" and "New natural resource use minimization."
The presentation covered new product plans, such as for the e-NV200, the 100% electric commercial vehicle to be launched in 2014, the addition of 15 hybrid models globally, and the expansion of fuel-efficient vehicles equipped with CVTs by the end of fiscal year 2016. Concurrently, Nissan is promoting the spread of EVs and enhancing zero emission mobility by utilizing EV batteries as energy-storage devices connected with smart houses and smart communities, and through the introduction of renewable energy with various partners.
Nissan's plan to reduce CO2 emissions from its corporate activities by 20% by the end of FY2016 is currently on track. Toward that goal, the company is promoting the further use of renewable energy as well as a variety of energy-saving activities. Additionally, recycling of plastics, steel and aluminum through closed loop recycling, and a reduction in the use of rare earth elements such as Dysprosium, Neodymium, Cerium and Lanthanum, are also being promoted. The company plans to reduce annual use of rare earth elements by 30% by FY2016 compared to the projected usage if activities continued along the "business as usual (BAU)*" trajectory.
In the long term, even with its plans to increase sales volume globally, by promoting the activities which fall under the Nissan Green Program, Nissan forecasts that CO2 emissions from our new vehicles and corporate activities will peak in the 2020s, and then subside, while the volume of new natural resources use will be maintained at the level of the 2010s.
- *Business as usual: hypothetical situation if particular improvements are not implemented from 2011 onward.
Nissan Green Program 2016 Progress